‘How effective is the combination of your main product and ancillary texts?’

All my products work really well together. I believe this because all three products follow a conventional style towards our genre. This is because the band has acted as a brand, key for promotional methods. They use the same logo through out and there faces are on all three of the products. The weathered theme has ran through all three swell, linking all to the style of music (grungy). The wallpaper style on the magazine advert also matches the background wallpaper to the panels of the digital, and the mirror frame from the video. The products help promote each other because we made sure the brand of 'In Archives' has ran through all three product.

The three exhibit themselves and all promote the band in a different manner. The music video will portray and prove to people what they band are like live. This is due to the high performance ratio that is in the music video. This will encourage people to go to shows and as music festivals are forever interested in looking at bands videos before putting them on the bill, it will also help them in that aspect. It will also help them promote themselves as videos are easily seen and are rising in popularity. Videos can be posted on multiple if not all social networking sites (Facebook, Twitter, MySpace) via ‘YouTube’, therefore for others to see, for them to then get interested in the act. The video can also be viewed on TV stations, like leading stations ‘Scuzz’ and ‘Kerrang’. This is a massive publicity option. People watch TV everyday, and flick onto music channels. People will see the video, and if they like, they will follow the band also.

The final magazine advert we did. We kept it simple, as the name of the album is 'Simple Days'. This was an on going theme through the artworks. We kept the same wallpaper and weathered effect also. It was our house style, and a style that people could come familiar with, therefore linking all our product up together.  

The advert for the bands album is self explanatory. People see this in magazines like ‘Kerrang’, ‘Metal Hammer’, ‘Big Cheese’, and online in sites like ‘Facebook’, ‘Ultimate Guitar’, ‘Ticketmaster’. They will take notice and then get interested in the band. As the band looks the part as well, people in the scene will be more interested. This is due to the fact that they can relate to the band in a way, and immediately recognize what the band will be like. Stereotyping in huge in the music industry, and helps promote bands. The brand has continued through this product by the ‘weathered’ look from the narrative in the video. It also has a picture of the band in on the design, people recognize face and as this helps the audience know who they all are, they will know that all three texts are linked.

The final version on the digipak. We kept the design clean cut (straight, no wonky pictures, all in line etc) The design is simple, this goes along with the album name 'Simple Days'.  We thought that, seen as it is a digipak, that we would also add an extra CD holder. This is for a DVD. As digipaks can hold multiple disks, we thought this was a really nice idea. The DVD would include the music video that we have created as well. 

 The last one, the album digipak. As CD's are dying out, to keep people interested is to change the packaging of the CD, to therefore increase sales. Its also a collectors item. This would be distributed across all major record stores. For example ‘HMV’, ‘Virgin’, ‘Zavvi’. It would also be distributed online as well, on sites like ‘Amazon’, ‘Bigcartle’ and ‘iTunes’. The CD is well presented, simple but effective. People are draw to digipaks, and as the design is clean cut, people will be interested. As this is a traditional way of doing this, people will sill be interested in purchasing CD's. Again the digipak has stuck to the weathered look. It looks rough and battered. This is used to keep people knowing that the advert, music video, and digipak are all linked to the same artist.